How It Works

From onboarding to enforcement in 5 simple steps.

No lengthy ramp-up, no black box. Here's exactly what happens between the day you sign on and the day a counterfeit listing actually comes down.

1

Onboard

You share your brand assets, trademarks, and highest-risk channels in a single kickoff call — usually under an hour.

  • Brand assets & logos uploaded
  • Trademark portfolio mapped
  • Priority channels identified
  • Dedicated account manager assigned
2

Monitor

Our platform starts scanning marketplaces, social, search, torrents, and app stores around the clock.

  • Marketplaces, social & search scanned continuously
  • Torrents, Telegram & IPTV indexed
  • Ad networks & app stores watched
  • Real-time alerts configured to your risk profile
3

Detect

AI models flag infringement and impersonation; our analysts verify every match before anything is actioned.

  • AI matches scored for confidence
  • Human analysts verify every match
  • Threats ranked by estimated revenue impact
  • False positives filtered out automatically
4

Enforce

Takedowns, cease-and-desists, and legal escalation are filed — fast, and fully tracked from notice to resolution.

  • Takedown notices filed within hours
  • Cease-and-desist issued where warranted
  • Marketplace brand-registry tools used directly
  • Repeat offenders escalated to legal
5

Report

You get a live dashboard and a monthly briefing showing exactly what was found, filed, and recovered.

  • Live dashboard updated in real time
  • Monthly performance briefing
  • Revenue-impact estimates included
  • Full audit trail for every action taken
The Platform

Take a look inside the Defender Platform

Everything from step 2 through step 5 runs through one dashboard — here's what you'd actually see.

1

Real-time count of every confirmed takedown, updated the moment it's filed.

2

A visual view of every region and platform currently being monitored for your brand.

3

The full lifecycle of a threat, from first detection to confirmed removal.

4

Auto-generated monthly briefings, ready to export or share with stakeholders.

Why theipdefender

What makes us different

One Team, Two Disciplines

Brand protection and growth marketing run from the same team and the same data — not two vendors pointing fingers.

Human-Verified, Not Just AI

Every AI match is checked by a trained analyst before action is taken, so real partners and fans are never wrongly flagged.

Transparent, Live Reporting

No quarterly PDFs. A live dashboard shows every threat, filing, and result the moment it happens.

No Long-Term Lock-In

Month-to-month engagement, because a partner who has to keep earning your business works differently.

FAQ

Common questions about the process

Most clients are fully onboarded within a single kickoff call, under an hour. Monitoring typically goes live within 24–48 hours of that call, once assets and priority channels are confirmed.

Brand assets (logos, product images, trademark registrations if you have them), a list of authorized sellers or partners, and a sense of which channels concern you most. We'll fill in the rest during onboarding.

Within 24–48 hours for most brands. Complex catalogs or multi-brand portfolios may take a few days longer to fully index, but partial monitoring on your highest-priority channels starts immediately.

You decide the rules of engagement. Most clients authorize automatic action on high-confidence matches and ask us to route anything borderline to a designated approver first — you're never surprised by an action taken on your behalf.

Your dashboard updates in real time, and you'll get a formal monthly briefing from your account manager. Anything urgent — a major counterfeit ring, a reputational event — gets a direct call, not a wait for the monthly report.

Flag it to your account manager and we'll assess whether it fits your existing scope or needs a scope adjustment. Our monitored channel list also expands regularly as new platforms and marketplaces gain scale.

Let's Get Started

Ready to see step 1 in action?

Book a free audit and we'll walk you through exactly what onboarding looks like for your brand.

Book a Free Audit
No Lock-In Results in 48 Hours 190+ Jurisdictions